Posts about viral marketing

  • The Great Escape

    A lovely idea from Graubünden Tourism. Set up an interactive video advertisement in Zürich’s main station, showing what a beautiful part of the Alps you could end up in by just getting on a train. Then invite passers-by to join you by printing them a free ticket on the spot. (And wait for the initiative to spread across…

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  • The first day of April has been long reserved for making fools of people, though the origins of the unusual tradition are lost in the mists of time.

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  • Genius advertising

    Watch this video and you’ll be glad you did. Watch it right to the end, when all will become clear.

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