Posts marked with the tag “marketing

Tags are keywords, which I use to group together items relating to the same or similar subjects. By navigating using tags, you can find references to information much more accurately than by simply browsing categories.

Why opening new browser windows for external links is pointless

Thursday, 12th November 2009 • Geek stuff, Internet, TechniqueNo comments

Don’t you just hate it when you’ve been using the internet for a little while and you have a mass of browser windows to battle with? Where the hell did that website go, that you were looking at earlier? Both of these annoyances are entirely unnecessary, and this article explains why.


Read this entry in full »

Marketeers are no fools

Friday, 3rd April 2009 • Internet, WorkNo comments

The first day of April has been long reserved for making fools of people, though the origins of the unusual tradition are lost in the mists of time.


Read this entry in full »

Somesso Corporate Social Media Conference, Zurich

Monday, 27th October 2008 • Geek stuff, Internet, Photography, WorkNo comments

As part of the Burson-Marsteller Crossmedia team, I have been working closely with the organizers of the first SOMESSO Corporate Social Media Conference which is taking place in Rüschlikon ZH [...]


Read this entry in full »

Pfister faking it

Friday, 17th October 2008 • Advertising, Photography4 comments

This poster is from a campaign for Swiss interior design company Pfister, the tag line of which states that the inner city of Bern is being re-vamped. What the poster [...]


Read this entry in full »

20 minutes goes yellow

Tuesday, 26th August 2008 • In the Media, WorkNo comments

It was a surprise, though not a shock, to see the free Swiss commuter paper “20 minutes” today in a special yellow issue, thanks to the one-off sponsorship by Rivella. [...]


Read this entry in full »