<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Permanent Tourist &#187; Advertising</title>
	<atom:link href="http://permanenttourist.ch/articles/tag/advertising/feed/" rel="self" type="application/rss+xml" />
	<link>http://permanenttourist.ch</link>
	<description>Photography and Multimedia by Mark Howells-Mead</description>
	<lastBuildDate>Fri, 23 Jul 2010 21:45:23 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.1</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>The Hero</title>
		<link>http://permanenttourist.ch/articles/2009/11/the-hero/</link>
		<comments>http://permanenttourist.ch/articles/2009/11/the-hero/#comments</comments>
		<pubDate>Sat, 28 Nov 2009 16:24:47 +0000</pubDate>
		<dc:creator>Mark Howells-Mead</dc:creator>
				<category><![CDATA[In the Media]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[interaction]]></category>
		<category><![CDATA[sweden]]></category>
		<category><![CDATA[viral]]></category>

		<guid isPermaLink="false">http://permanenttourist.ch/?p=3664</guid>
		<description><![CDATA[Where some advertisers choose the "viral" route of making a low-budget film to publicize themselves or their causes via YouTube, others still spend the time and make an effort to integrate some very cool interactivity to ensure that their offering or message gains widespread recognition.]]></description>
		<wfw:commentRss>http://permanenttourist.ch/articles/2009/11/the-hero/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>EasyJet advertising, close up</title>
		<link>http://permanenttourist.ch/articles/2008/10/easyjet-advertising-close-up/</link>
		<comments>http://permanenttourist.ch/articles/2008/10/easyjet-advertising-close-up/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 13:46:02 +0000</pubDate>
		<dc:creator>Mark Howells-Mead</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[airline]]></category>
		<category><![CDATA[burson marsteller]]></category>
		<category><![CDATA[crossmedia]]></category>
		<category><![CDATA[easyjet]]></category>
		<category><![CDATA[head-rest]]></category>
		<category><![CDATA[inflight]]></category>
		<category><![CDATA[magazine]]></category>

		<guid isPermaLink="false">http://permanenttourist.ch/?p=784</guid>
		<description><![CDATA[Budget airline <a href="http://easyjet.com/">easyJet</a> have taken a step this year to kill two birds with one stone. By replacing their cloth head rest covers with temporary versions, they can avoid the tatty appearance caused by head rests becoming old and worn, whilst allowing prominent advertising space targeted to every passenger. Read more at <a href="http://crossmedia.b-m.ch/artikel/2008/easyjet-advertising-close-up/">the Burson-Marsteller Crossmedia blog</a>.]]></description>
		<wfw:commentRss>http://permanenttourist.ch/articles/2008/10/easyjet-advertising-close-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>20 minutes goes yellow</title>
		<link>http://permanenttourist.ch/articles/2008/08/20-minutes-goes-yellow/</link>
		<comments>http://permanenttourist.ch/articles/2008/08/20-minutes-goes-yellow/#comments</comments>
		<pubDate>Tue, 26 Aug 2008 16:03:32 +0000</pubDate>
		<dc:creator>Mark Howells-Mead</dc:creator>
				<category><![CDATA[In the Media]]></category>
		<category><![CDATA[Work]]></category>
		<category><![CDATA[20 minuten]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[newspaper]]></category>
		<category><![CDATA[rivella]]></category>
		<category><![CDATA[Switzerland]]></category>
		<category><![CDATA[yellow]]></category>

		<guid isPermaLink="false">http://permanenttourist.ch/?p=712</guid>
		<description><![CDATA[It was a surprise, though not a shock, to see the free Swiss commuter paper "20 minutes" today in a special yellow issue, thanks to the one-off sponsorship by Rivella.]]></description>
		<wfw:commentRss>http://permanenttourist.ch/articles/2008/08/20-minutes-goes-yellow/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New beginnings</title>
		<link>http://permanenttourist.ch/articles/2008/08/new-beginnings/</link>
		<comments>http://permanenttourist.ch/articles/2008/08/new-beginnings/#comments</comments>
		<pubDate>Mon, 04 Aug 2008 19:33:59 +0000</pubDate>
		<dc:creator>Mark Howells-Mead</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[agency]]></category>
		<category><![CDATA[bern]]></category>
		<category><![CDATA[burson marsteller]]></category>
		<category><![CDATA[job]]></category>
		<category><![CDATA[Life]]></category>
		<category><![CDATA[new]]></category>
		<category><![CDATA[office]]></category>
		<category><![CDATA[p.r.]]></category>
		<category><![CDATA[Switzerland]]></category>

		<guid isPermaLink="false">http://permanenttourist.ch/?p=665</guid>
		<description><![CDATA[I began my new job with Burson Marsteller Switzerland today. This is how it went.]]></description>
		<wfw:commentRss>http://permanenttourist.ch/articles/2008/08/new-beginnings/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
	</channel>
</rss>
