Posts marked with the tag “Advertising

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The Hero

In the Media / Internet / Video
Saturday, 28th November, 20092 comments

Where some advertisers choose the “viral” route of making a low-budget film to publicize themselves or their causes via YouTube, others still spend the time and make an effort to integrate some very cool interactivity to ensure that their offering or message gains widespread recognition.

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EasyJet advertising, close up

Advertising / Travel
Wednesday, 8th October, 2008No comments

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20 minutes goes yellow

In the Media / Work
Tuesday, 26th August, 2008No comments

It was a surprise, though not a shock, to see the free Swiss commuter paper “20 minutes” today in a special yellow issue, thanks to the one-off sponsorship by Rivella.

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New beginnings

Work
Monday, 4th August, 20084 comments

I began my new job with Burson Marsteller Switzerland today. This is how it went.

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