Posts marked with the tag “Advertising”
Tags are keywords, which I use to group together items relating to the same or similar subjects. By navigating using tags, you can find references to information much more accurately than by simply browsing categories.
The Hero
In the Media / Internet / Video
Saturday, 28th November, 2009 • 2 comments
Where some advertisers choose the “viral” route of making a low-budget film to publicize themselves or their causes via YouTube, others still spend the time and make an effort to integrate some very cool interactivity to ensure that their offering or message gains widespread recognition.
20 minutes goes yellow
In the Media / Work
Tuesday, 26th August, 2008 • No comments
It was a surprise, though not a shock, to see the free Swiss commuter paper “20 minutes” today in a special yellow issue, thanks to the one-off sponsorship by Rivella.
New beginnings
Work
Monday, 4th August, 2008 • 4 comments
I began my new job with Burson Marsteller Switzerland today. This is how it went.
